![]() Take time to consider each point made in the review, then address those concerns thoroughly and thoughtfully. Specificity shows sincerity, and sincerity can go a long way to cool off a disgruntled employee. It’s easy to come up with a canned response to online reviews, but most people can spot a canned response, and that could be worse than not responding at all. It’s also a good idea to place one (level-headed) person in charge of responding to reviews this prevents the kind of fire-drill reaction that can lead to an ill-worded reply. Instead, make it a routine to keep a continual eye on employee reviews, create an action plan or checklist to ensure you have a firm grasp of the issues, then take time to formulate a response over the course of a day or two. Pouring out your thoughts in the heat of the moment could backfire. That said, rushing into a response is an equally bad idea. It’s best to be prompt when responding to a negative review on Glassdoor or any other employer review site-commenting on a stale review won’t have the same effect. You don’t have to perform a full investigation before responding, but it’s worth knowing whether you have a serious issue to address before you make any kind of public statement. Some situations may require more than a quick scan of past performance review questions, so be sure to contact the proper authorities as needed. Even if the claims turn out to be false, the incident still deserves (and may legally require) a thorough investigation. Negative reviews often include more than just opinions if an employee makes incriminating claims in an online review, it’s essential to take their words seriously. In fact, 62 percent of job seekers say they think more highly of a company that responds to employee reviews, and 75 percent are more likely to apply for a job at a company where the employer responds to reviews. No matter how nefarious a former employee’s review may seem, simply responding can begin to steer things in the right direction. Responding to Negative Employee Reviews in 7 Steps In an era when recruiting qualified talent is one of the top concerns for employers, negative employee reviews hold more weight than ever before. The vast majority of employees and job seekers- 86 percent of them-turn to employee review sites before deciding where to apply for a job, and 50 percent of candidates say they aren’t interested in working for a company with a bad reputation, even if it means a pay increase. Unsurprisingly, disgruntled former employee reviews can leave a stain on an employer brand, even if they’re not true. How Negative Reviews Impact Your Employer Brand Whether it was unclear expectations, lack of a safe space to voice concerns, or simply a surprise decision by upper management that led to an employee’s departure, poor communication is often a big reason why people feel upset with their employers. Whatever the intent, a negative review is often a sign of some kind of breakdown in communication prior to that point. Many workers who leave bad reviews feel wronged by the company they worked for, and a negative review is one way of airing grievances, warning other prospective employees, or getting the last word after quitting, getting laid off, or being terminated for cause. It can be tempting to see yourself (or your organization) as the innocent victim, but the fact is, there’s a reason why they felt the need to leave a bad review, and that reason probably isn’t that they woke up feeling mean and picked a random target for their ire. ![]() The first step in handling a bad review from an employee is considering why it happened in the first place. Let’s uncover the reasons why negative employee reviews happen, the impact of negative reviews on employer brands, and the best way to respond to negative employee reviews. Realizing this, many companies have learned the delicate art of responding to negative customer reviews, turning something potentially damaging into an opportunity to take the high road, display greater transparency, and even mend a relationship with a grumpy customer.īut what happens when a negative review comes from one of your own employees? Do the same rules apply? Is there any reason to see a bad employee review through rose-colored glasses? In today’s highly connected world, online reviews have the power to make or break a restaurant, blast a product to the top of Amazon’s search engine, or even become a viral source of entertainment.
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